Consulting Futures Program
Student-Led Business Innovation
Welcome to the Consulting Futures Program! We offer an unparalleled opportunity for small businesses to collaborate with talented business students for comprehensive strategic marketing consulting – all at no cost. This initiative allows businesses to gain fresh perspectives and innovative strategies from the bright minds of tomorrow.
Program Details:
The Consulting Futures Program offers a unique blend of academic rigor and practical experience. Businesses participating in our program will engage with student teams for 6-10 weeks, receiving tailored recommendations in strategic marketing. Here's what to expect:
- In-Depth Client Background Research: Our student consultants will conduct comprehensive research to understand your business context, market position, and unique challenges.
- Competitive Market Analysis: Gain insights into your industry dynamics, competitors' strategies, and market trends that can influence your business strategy.
- Strategic Recommendations: Based on their findings, student teams will recommend actionable strategies to enhance your marketing efforts, improve customer engagement, and drive business growth.
- Professional Guidance: Student teams are mentored by experienced business professionals, ensuring that the solutions provided are both innovative and grounded in current industry practices.
- Real-World Experience: Our students bring fresh perspectives combined with the latest academic knowledge in business and marketing.
- Commitment to Confidentiality: We respect the confidentiality of your business information, with options for Non-Disclosure Agreements (NDAs) as needed.
This program is ideal for businesses seeking fresh, innovative strategies to tackle their marketing challenges, with the added benefit of nurturing the next generation of business leaders.
How It Works
1. Submit Your Application
Complete the online form, providing details about your business and specific needs.
2. Selection Process
Applications are reviewed by our faculty, selecting businesses that best fit the program's scope and learning objectives.
3. Initial Meeting
Selected businesses will have a discovery session with their student consulting team to discuss goals and expectations.
4. Research and Analysis
The student team conducts background research and market analysis tailored to your business.
5. Strategy Development
Leveraging their research, students develop strategic marketing recommendations.
6. Presentation of Findings
The project culminates in a presentation where students share their insights and proposed strategies.
7. Feedback and Follow-Up
Businesses provide feedback, and potential follow-up engagements can be arranged.
FAQs:
Here you'll find answers to frequently asked questions about the program, addressing time commitments, eligibility, confidentiality, and more.